Monday, 6 June 2011

Tips for making a Video by Cricket Australia

  • You might be quite high up in the organisation – the Chief Executive or the Chairman of Selectors, for example – so we don’t expect you to know anything about acting. Hell, we long ago stopped expecting you to know anything about cricket. If you are going to do a video in which you are one of the main speakers, however, it is advisable to get a little coaching from someone who knows about public speaking or acting. And do some rehearsing before you record. This way you won’t sound like a complete droid and people won’t mock you (disclaimer: that’s not entirely true. We will still mock you, just not about this awful video).
  • Pretending to talk to each other, or “throw” the conversation to another person in the video, when their part has clearly been recorded at a different time and a different place, just looks ridiculous.
  • You might be the captain of the national team and be a bit short on time due to all the hair products you use and the bimbos you date, but if you are going to read from a teleprompter please run through it a few times before recording. It does not look good when we can see your eyes moving along the screen and you clearly have never read the text before because you trip over the big words.
  • Also, “influencing” is pronounced with the accent on the “in”. It is not “influWENcing”. OK? Do you speak English at all?
  • In short, if you want people to be impressed with your video try and be a little more like Ellyse Perry who clearly cares enough about the program to have taken the time to prepare. It’s a pity she couldn’t captain the men’s team or be the Chief Exec. If she could, they might have let her do the video alone.

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